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300+ Exhibitors
250+ Hosted buyers
7000+ Industry Professionals
50M+ Social Impressions Generated During Show Week
30th June - 1st July 2027, Excel London, UK
200+ Exhibitors from across the world
Over 4,000 attendees
Discover established international names and exciting emerging beauty brands across fragrance, skincare, haircare and personal care, all looking to connect and grow across the UK and European markets.
Explore the brands that exhibited at Tones of Beauty 2026
2027 exhibitor list coming soon.
Education, innovation, and artistry across every hair texture. From future-focused haircare to must-attend masterclasses, this is where brands and professionals level up.
Tones of Beauty was absolutely worth it will change the trajectory of your company. We’ve generated so many leads, from major buyers to independent retailers who are really interested in our brand. Having such a diverse mix of potential customers has been incredibly valuable for us, and I would definitely recommend Tones of Beauty.
We’ve made some really valuable connections at Tones of Beauty, including buyers from TK Maxx in both the US and UK, as well as Sephora. These are fantastic leads for our brand, and we’ve also had some great conversations with owners of smaller independent boutiques.
A fantastic experience overall. We were delighted by the impressive number of buyers who visited our stand. We would highly recommend Tones of Beauty to anyone looking to expand into the UK beauty market.
We’ve met such a wide range of retailers, buyers, wholesalers and distributors, all genuinely interested in discovering new brands and buying wholesale. It’s been a really positive experience. We’ve also had the opportunity to speak with major retailers including Miniso, Marks & Spencer and QVC, which are exactly the kind of target retailers we wanted to connect with. It’s been fantastic to meet them here at Tones of Beauty.
Speakers
Hours of CPD-accredited content
Conferences
Sessions