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Join Our Exclusive VIP Hosted Buyers Programme

Apply to be a Hosted Buyer

Get a VIP, all-expenses-paid trip to Tones of Beauty UK, the only multicultural beauty trade show in the UK. Discover incredible brands, connect with top suppliers, and make your shelves more inclusive with products your customers will love!

  • 1 night hotel stay with breakfast
  • £100 payment to cover transport expenses
  • Invitation to the Exclusive VIP drinks reception on the evening of June 30th 2025
  • VIP goodie bag
  • Lunch and coffee voucher each day of the exhibition
  • Access to the exclusive VIP area on the exhibition floor
Hosted Buyer inquiry

Join our Already Confirmed Hosted Buyers Below, Plus Many More

What you'll receive as a Hosted Buyer

Free Travel and Accommodations

  • 1 night hotel stay with breakfast (at an Excel based hotel)
  • Up to £100 payment to cover transport expenses
  • Attendance of the Expo and Conference is free too

Exclusive VIP Access

  • VIP goodie bag
  • Lunch and coffee voucher each day of the exhibition
  • Access to the exclusive VIP area on the exhibition floor

Drinks Reception

  • Invitation to the Exclusive VIP drinks reception on the evening of June 30th 2025
  • Network with VIPs and fellow hosted buyers

Get Free CPD at Our Conferences

  • Join our dynamic 2-day conference programme across three stages, for a multicultural beauty experience with interactive zones!
  • Connect with global industry leaders, uncover the latest trends, and celebrate the rich diversity shaping the beauty world!

How can I be a hosted buyer?

Applying

Criteria

  • Buyers must hold responsibility for purchasing beauty products including but not limited to Haircare, Nailcare, Cosmetics, Make-up, Skincare, and Perfumes and Fragrances.
  • Buyers will be required to attend Tones of Beauty for the duration of the hosted buyer program, 30th June to 1st July 2025.
  • Buyers will be required to organise up to 5 meetings with our exhibitors via the Tones of Beauty App.

CONTACT US

Coventry University Technology
Park Puma Way
Coventry CV1 2TT UK

For Exhibition and Sponsorship Enquires

Brad Smith - Exhibition Manager 

Brad.smith@btob-events.com

+44 2476158098

Event Organised By

BtoB Events is one of the world’s fastest-growing exhibition and events companies. Founded by partners who have both held senior roles at major multinational corporations and have more than 40 years of combined experience working in exhibitions, our portfolio includes some of Africa's largest industry-specific expos and prominent trade shows in the UK.

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