Celebrating all Hair Types at Tones of Beauty

Textures of Hair brings together every strand of the £1.9 billion UK hair industry, connecting leading brands with the retailers and distributors building tomorrow’s hair market

Hosted within the Tones of Beauty Expo, Textures of Hair is a showcase devoted to the full spectrum of hair, textured, curly, straight and everything in between. This curated space brings together a select number of haircare brands to connect with retailers, distributors and salon networks who are redefining the future of hair in the UK.

What to Expect

  • Textures of Hair brings together every strand of the £1.9 billion UK hair industry, connecting leading brands with the retailers and distributors building tomorrow’s hair market.
  • A celebration of all hair textures, bringing together curls, coils, waves, straight hair, and everything in between.
  • A curated showcase connecting global and emerging haircare brands with distributors, wholesalers, retailers and salon networks.
  • Live education and demonstrations hosted by leading stylists, barbers and trichologists exploring innovation and technique.
  • A focused environment where buyers and brand leaders meet to shape the future of the UK hair and grooming industry.

THE VISITORS BEHIND EVERY TEXTURE

A diverse mix of decision-makers shaping the UK’s hair and grooming industry, from distributors and retail buyers to salon and barbershop owners. Here’s a snapshot of who attends Textures of Hair.

34

Distributors & Wholesalers

26

Retail Buyers & Category Managers

15

Salon & Barbershop Owners

12

Brand Founders & Manufacturers

13

Professional Stylists, Trichologists & Educators

THE VISITORS BEHIND EVERY TEXTURE

A diverse mix of decision-makers shaping the UK’s hair and grooming industry, from distributors and retail buyers to salon and barbershop owners. Here’s a snapshot of who attends Textures of Hair.

  • Distributors & Wholesalers
  • Retail Buyers & Category Managers
  • Salon & Barbershop Owners
  • Brand Founders & Manufacturers
  • Professional Stylists, Trichologists & Educators

THE VISITORS BEHIND EVERY TEXTURE

A diverse mix of decision-makers shaping the UK’s hair and grooming industry, from distributors and retail buyers to salon and barbershop owners. Here’s a snapshot of who attends Textures of Hair.

Distributors & Wholesalers

s

Retail Buyers & Category Managers

Salon & Barbershop Owners

Brand Founders & Manufacturers

Professional Stylists, Trichologists & Educators

Previous VIP Buyers Below, Plus Many More

Hair Care Categories Represented

Textured & Curly Haircare

Straight & Wavy Haircare

Hair Treatments & Scalp Health

Professional Salon Care

Styling Products

Hair Tools & Equipment

Hair Extensions & Wigs

Hair Colour & Chemical Systems

Men’s Grooming & Barbering

Education & Training Providers

What to expect

Meet retail buyers, distributors, and salon owners actively sourcing new products across every hair type, from textured to straight, curly to coily. The audience is commercially focused, with purchasing authority and a clear interest in partnering with innovative brands.

 

Textures of hair works in partnership with HABIA, NHBF, the British Beauty Council, and the Afro Hair Federation to enhance credibility and reach a qualified professional audience.

 

Connect with stylists, educators, and formulation experts through live sessions highlighting innovation, techniques, and product science.

 

Whether you’re expanding into retail, developing salon partnerships, or testing new markets, Textures of Hair delivers both brand exposure and qualified business leads in one powerful setting.

 

As part of the Tones of Beauty Expo, exhibitors benefit from extensive marketing, hosted buyer outreach, PR coverage, and social campaigns reaching thousands of UK and international beauty professionals.

 

Reasons to Exhibit at Textures of Hair

Build new partnerships with leading distributors, wholesalers and retailers shaping the UK’s £1.9 billion haircare industry.

Meet and pre schedule meetings with hosted buyers from the UK’s largest salon chains, beauty retailers and professional distribution networks.

Learn from industry experts on regulation, formulation and compliance to ensure your products are ready for retail and professional markets.

Go further than sales by celebrating diversity in hair, recognising that hair is not one texture or one type, it is every curl, coil, wave and everything in between.

Connect with influential voices across the UK hair and grooming community who can help elevate your brand presence across digital and retail platforms.

Book a Stand Now!

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DON’T JUST TAKE OUR WORD FOR IT

Across Europe, demand for natural and texture-specific haircare products is accelerating, with the segment forecast to grow by approximately 9.4% annually through 2030.

Source: Grand View Research

Black British women spend around £168 million annually on haircare, but textured and Afro hair remains underrepresented across UK retail and industry platforms.

Source: TreasureTress Insights, BeautyMatter

Of the 35,000 registered hair salons in the UK, only around 1% cater specifically for Afro and textured hair highlighting a major service-gap and market opportunity

Source: Grand View Research

Download the Exhibitor Brochure

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